Virtual Blood Donor Bank
PRCS Punjab is implementing a Virtual Blood Donor Bank in collaboration with universities to ensure timely access to blood during emergencies.
This initiative includes:
- Development and maintenance of a digital Blood Donor Directory comprising verified volunteer donors with details such as:
- Blood group
- Location
- Contact information
- Availability status
- Maintenance of a centralized digital record of campus-based blood donation activities.
- Operation of a dedicated online portal and emergency hotline for:
- Receiving urgent blood requests
- Rapid donor mobilization
- Coordination with blood banks and hospitals
- Integration of university donor networks with PRCS emergency response and disaster management mechanisms.
This system is enabling faster response times, improved coordination, and enhanced blood availability for critical patients.
- Campus Engagement for Voluntary Blood Donation
Universities are serving as active platforms for awareness, mobilization, and sustained donor engagement.
Key ongoing activities include:
- Organizing Red Ribbon Marches to raise awareness on voluntary blood donation and solidarity with Thalassemia patients.
- Conducting regular Blood Donation Camps across academic departments in collaboration with PRCS Blood Services and recognized Blood Donor Centers.
- Providing donor recognition items such as:
- Wristbands
- Badges
- Certificates of appreciation
to encourage repeat donations and acknowledge humanitarian contributions.
- Conducting awareness sessions addressing:
- Myths and misconceptions related to blood donation
- Donor eligibility and safety
- Importance of regular voluntary donation
Impact & Outcomes
- A growing pool of registered and verified young blood donors across Punjab.
- Improved and consistent blood supply for Thalassemia patients and other critical cases.
- Strengthened emergency preparedness and response capacity during disasters and mass casualty situations.
- Increased awareness, empathy, and civic responsibility among university youth.
Sustainability
By embedding blood donation systems within universities and linking them with digital platforms, PRCS Punjab is ensuring long-term sustainability. Students engaged through this initiative continue to serve as lifelong voluntary donors and humanitarian ambassadors, reinforcing Pakistan’s blood donation ecosystem.